Seminar & Events

$50 CASH GIVEAWAYS!
Don't miss your chance to register for our daily drawings for $50 cash. To enter, stop by the 50/50 Giveaway area.  Present an order you've placed on the show floor  for at least $100 with any exhibiting company.  Each qualifying order entitles you to one entry.  Enter as often as you like!  Drawings will be held twice a day the first 3 days of the show.  On the last day, be sure to enter for the grand prize drawing for a two-night hotel stay at the next edition of the Philadelphia Gift Show.  You must be on show site to win. Drawings open to qualified retail buyers only.


PRODUCT PREVIEW DISPLAY AREA
Before stepping onto the show floor, be sure to explore the Product Preview Display Area. Here you will get a sneak preview of new introductions and best-selling designs you'll see on the show floor. 

RETAILER GIVEAWAYS
Many of the shows exhibitors will be providing different products and items for giveaways awarded throughout the show.  Winners will be announced via our mobile so look for download details coming soon.

FREE BUSINESS-BUILDING SEMINARS
Make plans to attend our educational seminar series.  Learn from the experts on a wide range of topics from social media to marketing, visual merchandising and more!

Sunday, July 19

The 5 Key Elements of a Great Retail Display
Speaker: Patti Biro, principle, Patti Biro and Associates
11am-12pm
If you can count to 5 you can create an engaging retail display in store, front window or feature area-every time.  This visually rich and dynamic presentation doesn’t just tell you the elements-actual demonstrations of how to use them in innovative and easy ways to attract customers are presented! These ideas and demonstrations utilize props that you probably have already in your store.  Online retailers remember that your website and shopping cart is your front window and this works for you too!

Unlocking the Power of the Purse
Speaker: Patti Biro, principle, Patti Biro and Associates
12:30pm-1:30pm
Today’s female shopper controls over 80% of the purchasing decisions- but it is not business as usual for these shoppers.  This session will explore consumer research that highlights the “purse-i-nality traits of today’s female shopper and WHY she buys is more important than WHERE.  Strategies, tips and ideas are shared that you can use with women across all demographic categories.

Do a Month's Worth of Marketing in 4 Hours or Less
Hosted by: SnapRetail
2pm-3pm
Online marketing is important, but finding the time and determining what to promote via email, social media and your website can leave even the most experienced retailers feeling overwhelmed. Learn how to create a month’s worth of marketing in the time it takes to go to dinner and a movie.

Monday, July 20

Looking for a Retail Advantage? Add Excitement, Add Sales, Add Handmade American Craft
Speaker: Diane Sulg, president, CRAFT (Craft Retailers & Artists for Tomorrow)
11:30am-12:30pm
Artisan-made goods are hot! This seminar will examine how you can easily add the right handmade mix to your store and capture new customers and sales.

Go Viral with Social Sharing
Hosted by: SnapRetail
2pm-3pm
Sharing content within the social landscape leads to an exponential growth in product sales and brand exposure. More than 40% of social media users purchase an item after sharing it online. Learn the secrets of social sharing across popular sites like Facebook, Pinterest, Instagram and others to expand your customer base. During this information-packed presentation, you’ll learn how to empower your loyal following to create buzz around your brand using social media.

Tuesday, July 21

Maximize Your Website Presence
Hosted By: SnapRetail
2pm-3pm
A website is an expected staple for all retailers, but it’s often the most challenging marketing and sales resource to leverage and maintain. In this informative session, learn the best practices you can easily implement to maximize the value of your business’s website.

What's New with SnapRetail
Hosted By: SnapRetail
3pm- 4pm
All SnapRetail customers and those interested in learning more are invited to join this customer forum where SnapRetail experts will provide information on the latest features and best practices to make the most of your subscription.  Meet other retailers and bring your questions and ideas.


Hours:
Sunday, July 19:       9 am-6 pm
Monday, July 20:       9 am-6 pm
Tuesday, July 21:      9 am-6 pm
Wednesday, July 22: 9 am-2 pm
Location:
Greater Philadelphia Expo Center
Conveniently located in the King of Prussia area
100 Station Avenue
Oaks, PA 19456
Call for Info:
678.285.EXPO (3976)
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